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Gerald started his entrepreneurial career at the young age of 24 and together with business partner, Grit Schröder, founded schröder + schömbs PR GmbH in 1990.
Today the agency has grown to become one of Germany’s most reputed PR- and event agencies. Their extensive list of client references include some of the most powerful international lifestyle brands such as Gap, MTV, BMG Records, Swatch and Nike.
Gerald’s agency has a long standing reputation in the world of international sports, having managed accounts including T-Mobile Team/Tour de France, the German America’s Cup Team and T-Mobile Snowboarding to name a few.
Gerald continues to live and work from his agency’s headquarters in Berlin, the city where his professional career began. Gerald will now apply his experience in successfully managing the communication strategy of sophisticated brands to the Carbon Challenge project.
"I will definitely buy a smaller car this year since I am travelling less than 10,000 km/year, most of them within Berlin."
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